Insight: Networking and Public Relations
- May 15, 2012
Networking and Public Relations are very similar. Public relations, also known as PR, is about learning to establish and promote a favorable relationship with the public. You have to learn methods in being active in order to have the degree of success you are trying to obtain in order to achieve relationships with the public. In a new or existing business, you want people to learn about your business so that you and your business can grow. Public relations, does just that; it takes your business, it networks it into the public eye and it gets your name out there with all the others. Networking, gets your name out there, in today’s society there are so many different ways to network, there are networking meetings, functions, parties, and social media. Social media is one Read more…
Yahoo! To Start Aiding Small Business with Online Marketing
- May 2, 2012
On May 2, 2012, Yahoo! Small Business launched a new marketing tool for businesses called the Marketing Dashboard. This tool should prove to be a great resource for small businesses looking to enhance, create or improve their online presence. Theoretically, the tool should help them discover the marketing opportunities they were missing out on and how they can control and improve how they are seen online. Read more…
Helpful or Harmful? Timing Tweets and Facebook Posts
- April 27, 2012
If you have a business that participates in social media marketing, you may have thought at one point or another, “Wouldn’t it be great if I could just sit down and schedule all my Tweets & Facebook updates for the times of day when those sites see the most traffic?” Well, you would not be the first person to have this idea. There are several companies working toward facilitating this such as Adobe Social, Wildfire, BuddyMedia, Webtrends Social, and Bazaarvoice.
These companies focus mostly on creating software tools that “analyze, plan, deliver, and measure media such as ads, content, and conversations published in Read more…
Time is Money: 5 Tips for Small Business Time Management
- April 3, 2012
The age-old saying “time is money” has stuck around for a very good reason. Basically, it’s just simply true. This is why it is especially important for small business owners to have excellent time management skills. Running a small business can take over your entire life, but it doesn’t have to if you manage your time wisely. Below we have compiled 5 helpful tips for managing your time as a small business owner. Read more…
Top Three Social Networking Myths
- March 26, 2012
Many small businesses are hesitant to join social networking sites and there’s a lot of false information out there that is typically leading to this complacency. Armed with the correct information and some tips on how to tackle social media for your business, it can truly be an excellent resource for reaching out to your customers. Here are the top three social networking myths that keep small businesses from engaging in social media: Read more…
Why Employee Training is Vital to Creating a Strong Business
- March 8, 2012
Most people have had a job at one point or another where they may have felt like they weren’t being trained properly (or at all), inevitably causing their performance to suffer. This could lead to their termination, or so much frustration that they eventually quit. It is typically less expensive to retain employees, rather then hire new ones, so as a business owner, you must do everything possible to keep your employees happy and thriving. Employee development is a perfect way to do that.
Here are five ways in which taking the time and investing the money to properly train employees can positively impact your business:
Landing the Client: Do’s & Don’ts
- March 3, 2012
Business meetings tend to end in either a new client, or a failed attempt & multiple lost hours of sleep, so planning can be very stressful. Regardless of the type of business that you work in, presenting your ideas for any type of project, product or service to a client can be very nerve wrecking. Arming yourself with a few tips to “Wow!” the client without alienating them in any way is the best way to feel confident and allow the meeting to flow positively.
Here are some Do’s & Don’ts to help get you started:
Creating a Positive Work Environment in a Small Business Setting
- March 1, 2012
When you run a small business, it is not an easy task to create a positive work environment. Theoretically, it should be easy, considering there are far fewer employees to guide, train and manage. However, small business settings can easily become hostile work environments. With a smaller group, there is more room for conflict to occur due to constant interactions with the same people. Creating a positive work environment in a small business setting, therefore, becomes vital to the success of the company. Angry employees certainly don’t breed productivity.
Here are some tips on how to keep your place of business running smoothly:
10 Quick tips to improve your Website
- January 16, 2012
How do you know your blog or website is performing at its best?
Miami Web Design Pro is about to show you 10 more ways to improve your website and really be satisfied with its performance…
1- Key Content Hidden “Below the fold” - always keep in mind that you only have a small window of opportunity to really get the attention of a visitors once they land on your site. Be sure to have vital content or even a Facebook fan page widget in a area where its visible to a visitor with out actually having to scroll down too excessively. To much scrolling to find anything on your site means the visitor will get bored in a matter of seconds and leave your page.
Creative Marketing Ideas for Halloween!
- October 25, 2011
This year Halloween is expected to be on of the biggest Halloweens for business in a long time according to the National Retail Foundation. With approximately 70% of consumers indicating they plan to celebrate Halloween this year. Halloween is quickly becoming one of the most popular holidays in the US, second only to the jolly fat man who comes around once a year on the 25th of December. So don’t miss out on this great opportunity to market your business this Halloween. Here are a couple of great Halloween marketing ideas from small businesses which are gaining huge success.
